Depending on the region, Samsung’s top-of-the-line smartphones bring different chips: Snapdragon or Exynos. However, it appears that the South Korean giant intends to abandon this strategy on the Galaxy S23 line. According to analyst Ming-Chi Kuo, all next-generation models should bring chips from Qualcomm. The explanation for this would be the stronger performance of the rival component.
Samsung’s high-end phones bring two configurations: Snapdragon chips in the United States and other major markets, and Exynos in most countries in Europe and Asia.
However, according to Ming-Chi Kuo, the Galaxy S23 line will set aside this strategy to adopt only qualcomm components, a proposal that was then unprecedented. The analyst believes that the switch to the SM-8550, which is likely to be named Snapdragon 8 Gen 2, is due to the fact that the American manufacturer’s chip performs more when compared to the Exynos 2300.
Kuo points out that Samsung’s new chip “can’t compete” with Qualcomm’s next, as it must deliver optimizations based on TSMC’s construction design, which offers more performance and energy efficiency. He also predicts that with the launch of snapdragon 8 Gen 2, the American company will gain more market share in the top-of-the-line mobile category.
Change should please Samsung fans
Should the forecast be confirmed, many Samsung fans will celebrate. After all, it is not today that customers ask for the abandonment of Exynos chips. In 2020, a petition was created on the Change.org so that the South Korean would not insert its components into the top-of-the-line models.
The company defended the adoption by saying that “Exynos and Snapdragon processors undergo the same rigor and rigorous and real testing scenarios, to deliver consistent and optimal performance throughout the smartphone lifecycle.” However, benchmark tests have already proven that this is not quite true.
Anyway, the new strategy has not yet been confirmed by Samsung. So we have to wait for an official announcement to find out if the company will actually put aside its chips on the Galaxy S23 line.